THE WORK / IN-HOUSE PROJECT

A new chapter deserves a story.

An animated, illustrated journey that helps aspiring website builders picture a new opportunity and take the first step.

Made with purpose.

Zilly Websites

Animated storytelling & training

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Zilly Websites
Zilly Websites website design

Zilly Websites / The first impression.

THE JOB TO BE DONE

Start with
the person visiting.

Zilly introduces aspiring website builders to a new way of learning and working. The website needs to explain the idea clearly while helping visitors picture a future they might want to explore.

An illustrated comic unfolds through a builder’s journey: learning, creating, working with customers and making room for life. Scroll-driven animation gives the story a sense of progression, revealing each chapter as the visitor moves through the page. Bold typography and character illustration make the idea recognisable, while a simpler viewing option offers another way to explore it.

A BETTER JOURNEY, STEP BY STEP.

01

Follow the animated story

Movement connects the illustrated chapters, helping visitors follow the journey from learning a skill to working with customers.

02

Find a pace that suits you

The animated experience sits alongside a simpler viewing option, so the story remains available without the full motion treatment.

03

Turn interest into a first step

A clear registration route brings the story back to a practical action: asking to hear more about becoming a builder.

WHAT THE DESIGN IS BUILT TO DO

A memorable introduction that helps the right people understand the opportunity and express interest.

Design intention, rather than a claim of measured commercial results.

BRING YOUR OWN STORY TO LIFE

Your business.
In motion.

Animated websites are £1,995 plus £30/month care. Up to five pages, a bespoke animated homepage, mobile optimisation and two revision rounds.

Explore the animated website package ↗
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YOUR NEXT CUSTOMER IS OUT THERE.

Let’s give them
a reason to choose you.

Tell me what you do, who you help and what a better website would mean for your business.

Put your website to work